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Thursday, January 7, 2010
How to Create a More Effective Presentation

To dramatically increase the effectiveness with all your presentations, whether short, long, impromptu, or painstakingly prepared: Prioritize!

1) Make your first priority connecting with your audience. This will only work if you truly care about them. If you don't care, find something else to do, because they will sense it. When they know you care, that is the first step to them liking and trusting you. If they don't like and trust you, you will not be going far with them.

2) Make your second priority delivering meaningful content to your audience that is for their benefit, not your's or someone else's. Again, they will know if that is not your goal, and it will only work if you are clear about what you are offering them.

3) Make your third priority entertaining your audience in a way that works for them. That doesn't mean you have to tell hilarious jokes and make them cry and/or fall out of their seats, but it does mean you have to make it fun for them. Hint: You may want to use your research skills (before you go on stage), your imagination, and your intuition.

These priorities MUST be kept in order - with one major exception: if you are speaking to a younger audience (as in younger than 28), 3) can go before 2), though 1) must always be first - no exceptions there (if you want to be effective).

Your fourth and final priority, is you and your business. You want your audience to like you, buy your CDs, sign up for your newsletter, take your workshop - whatever. We all want to be successful, but that will happen only when we get those first 3 priorities first - guaranteed.

Try it - you will like it. The best part of it is that by following these simple rules, not only will you be more effective as a presenter, your audiences will be happier and will take away more of what you have to offer.
Let me know how this works for you. If you are one of the few who already prioritize in this way, let me know that, too. I'd love to hear from you either way.

Thanks for reading!

Datta Groover
Speaker and Speaking Coach

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Pretty simple - but I completely agree.
posted by Anonymous Anonymous: January 15, 2010 at 11:15 AM Delete: 
I think entertainment should be #2- after connection. Actually, maybe it should be #1- you connect better with an audiunce if they're entertained.
posted by Anonymous Anonymous: January 15, 2010 at 11:17 AM Delete: 
I agree... and it is probably accurate that if the audience is under 28 that the 2nd priority is entertainment.

I agree with you that connection is always first. It is possible to have many types of connection and perhaps being entertained is just one form of connection.
posted by Anonymous Anonymous: March 29, 2010 at 6:50 PM Delete: 
Great comments

posted by Blogger Unknown: March 29, 2010 at 8:11 PM Delete: 
Great comments

posted by Blogger Unknown: March 29, 2010 at 8:11 PM Delete: 

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Higher Speech is a quality training organization for speakers, presenters, trainers, and coaches.

Higher Speech is also dedicated to providing quality speakers who are experts in their fields and are dedicated to inspiring others and making a positive difference in the world.

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The Mission of
Higher Speech


To provide quality speakers who are dedicated to making a positive difference in the world.
2) To help others reach their next level of communication; enhancing their work, their relationships, and their lives.
3) To assist organizations in reaching the communication level they desire - and in doing so increasing their over-all effectiveness, efficiency, and profits.

The History of
Higher Speech

Higher Speech was founded in 2004 by Datta Groover in the Rogue Valley of Southern Oregon. He realized that as much as he had to offer others, by bringing others on board with their own unique specialties and strengths, there is far more to offer the world at large together than what we can all do separately.

The name "Higher Speech" was chosen because it says what we are all about. In the history of our planet, "Higher Speech" is what has always made the most positive and long-lasting influences.

About Datta

Datta Groover's goal is to inspire others to improve their level and quality of communication, helping lives work better personally and professionally. He offers public-sector workshops on Communication and Public speaking, as well as workshops within the corporate world.

He has authored 4 books, both fiction and non-fiction, is a professional member of both the The National Speakers Association, and of The Author's Guild. Datta has published numerous articles, and worked for many years as the content and style editor for Torchlight Publishing.

He has been speaking in professional circles since the mid-1980s when he chaired the International Committee for Self-Sufficiency, and has spoken in Europe, India, Africa, South America, and North America (and not just to ask for directions).

He works primarily as a fee-paid speaker, though is always happy to lend his services to a worthy cause.  His primary area of speaking centers around personal communication, both within the business environment and in people’s personal lives.  His speaking style is simple, direct, entertaining, and from the heart.   

Datta & Rachael Jayne GrooverDatta is a motivational speaker and is hired frequently by speakers, authors, and trainers who want to improve their presentation and communication skills. He lives with his wife Rachael Jayne in Fort Collins, Colorado.